Alexander Prins

Brand and Motion Designer

I design brand identities and build their supporting systems, motion, and websites.

Redesigning a Cocktail Menu for a Dark Room

ShippedInteractive

The Hello, Marjorie menu redesign as an interactive stack: the new menu in front, the original peeking behind

A rosemary-garnished cocktail on the bar at Hello, Marjorie, warm lamplight and red leather stools behind

Both sides of the redesigned Hello, Marjorie menu laid flat, the cocktail list and the back

The Hello, Marjorie bar

Rebranding a Legacy Multifamily Developer

Shipped

The Lily flower mark embossed into a clay construction brick

Making One Operator Look Like an Institution

Shipped

Branding a Coffee Company From Cup to App

Shipped

Home Blend retail coffee bags in a repeating flat-lay, dark green on green with the shapes pattern